3 things the best CEO’s do — and you should do, too

Too many entrepreneurs I’ve met think that in order to earn more, they need to be doing more.

And they couldn’t be more wrong.

As your business revenue grows, especially as it starts to near 7 figures, you need to be working smarter, not harder.

But, let me guess…

You’re the special snowflake who can do everything themselves and will never ever need to hire anyone else?

Or, there’s literally NO ONE on the planet who can deliver to clients or market your products like you can?

Or, your business will simply fall to pieces if you take a step back from the daily to-do’s?

Hate to break it to you boo, but you’re wrong.

Once you get to a certain level in your business, you have to take a step back from the day-to-day if you want to keep growing your revenue.

Here are 3 ways you can step back from the daily grind and step up into your role as CEO — so you can finally start seeing serious revenue growth.

1. Set better boundaries.

Imagine telling your colleagues, “I don’t check email after 5:00 pm,” meanwhile you actually reply to emails past midnight EVERY night.

This is what I call a Broke Ass Boundary — a weak, ineffective boundary (or lack thereof) that steals your time, money, peace, power, and joy.

Now, what if we changed this to a Million Dollar Boundary…

Imagine: You don’t log into your work email after 5:00 pm on weekdays. Ever. Period. You’ve clearly stated this to your colleagues, so they know the deal.

A Million Dollar Boundary allows you to set reasonable limits, protect your energy and sanity, and therefore feel more joyful, more powerful, and more moneyfull.

These are the kinds of boundaries you need to set — and enforce — if you want to embody your role as CEO and experience serious business growth.

2. Create processes that your team members can follow — then, delegate.

Becoming a CEO requires you to make “copies” of yourself within your business — training people on your team to think and act like you, so that you can slowly remove yourself from the day-to-day.

The easiest and most effective way to start doing this is by creating clear processes that your team can follow.

For example, if your emails have been bringing you consistent sales every month, write down your process for crafting them. Then hire a copywriter, give them your process doc, and delegate all email-related tasks to them. This way, you can get similar results without you having to do the work.

If you’re not sure where to start, here are 3 simple things you can start delegating right now:

- Anything that’s not in your zone of genius. Sure, you could do it, but it doesn’t make your heart sing, you’re not extraordinary at it, and somebody else could do it better.

- Anything that drains your energy and makes you feel tired, emotionally broke, not powerful, not feelin’ like a boss.

- Anything that just makes obvious financial sense to delegate. For instance, would you rather spend 1 hour answering customer service emails, or spend 1 hour consulting for a $300 fee? Hire someone to answer those emails so that you can focus on consulting. It’s a no-brainer.

So get out there, get clear about what you want from your team, and let them work their magic!

3. If you haven’t yet, hire and train a Director of Operations.

Your ideal Director of Operations will play lots of key roles in your company, but an important one is to help you make decisions and create more decision-makers in your company.

This means your DOO should have a clear understanding of the types of decisions you would make, so that they can make them for you.

It also means that they have to actively pass this decision-making power and process on to the other leaders and managers in your company, to eliminate you from most of the decision-making in your business.

The less decisions that are all on you, the more time you’ll free up to think big picture and start acting like a 7-figure CEO.

And though it might sound counterintuitive… as you grow and get closer to the seven figure mark, your key to earning millions is by doing less work.

Every stage of business holds a different key to making more money. Your most important income-generating activities as a 5-figure business owner are vastly different from those of a 7-figure CEO.

Are you ready to discover your most important income-generating activity?

Take The Growth Scale Assessment.

Answer a few brief questions, and get a diagnosis of what level of business growth you’re at right now — PLUS a concrete list of action steps you need to take if you want to hit your next revenue level.

After you take the Assessment, drop me a comment with the next CEO move you’ll be making in your business!

xo,

R